Category Leadership : Our Offerings
Channel Insights & In-Store Performance
Strengthen your category strategy with our channel-wide exploratory insights.
Our insights help you make category-level decisions, uncover unforeseen synergies and shopper behavior patterns, and support impactful channel development and retailer partnerships.
Discover category performance, basket affinities, conversion and leakage triggers, category purchase decision hierarchy maps, and more.
Channel Insights & In-Store Performance Two
Strengthen your category strategy with our channel-wide exploratory insights.
Our insights help you make category-level decisions, uncover unforeseen synergies and shopper behavior patterns, and support impactful channel development and retailer partnerships.
Discover category performance, basket affinities, conversion and leakage triggers, category purchase decision hierarchy maps, and more.
Channel Insights & In-Store Performance Three
Strengthen your category strategy with our channel-wide exploratory insights.
Our insights help you make category-level decisions, uncover unforeseen synergies and shopper behavior patterns, and support impactful channel development and retailer partnerships.
Discover category performance, basket affinities, conversion and leakage triggers, category purchase decision hierarchy maps, and more.
Shopper Marketing : Our Offerings
Path to Purchase
Our path to purchase analysis captures each unique shopper journey and uses powerful machine learning tools to identify macro trends out of the micro-moments of the in-store experience.
Every step along the shoppers path is analyzed for improvements along the way, quantifying the flow of total store activity to the category itself, zooming in on the exposure rates, stopping power of in-store stimulus, and at-shelf considerations and conversions.
Channel Insights & In-Store Performance
Strengthen your category strategy with our channel-wide exploratory insights.
Our insights help you make category-level decisions, uncover unforeseen synergies and shopper behavior patterns, and support impactful channel development and retailer partnerships.
Discover category performance, basket affinities, conversion and leakage triggers, category purchase decision hierarchy maps, and more.
Channel Insights & In-Store Performance
Strengthen your category strategy with our channel-wide exploratory insights.
Our insights help you make category-level decisions, uncover unforeseen synergies and shopper behavior patterns, and support impactful channel development and retailer partnerships.
Discover category performance, basket affinities, conversion and leakage triggers, category purchase decision hierarchy maps, and more.
Brand Marketing : Our Offerings
Packaging Innovation
Brand marketers leverage VideoMining's Behavior LabsTM to experiment with packaging innovations in real-world retail settings.
By observing the reactions and engagement of real shoppers with products and packaging at the shelf, marketers can determine which packaging features possess true "stopping power" and differentiate themselves from competitors.
Watch how customers interact with packaging, from picking it up, to turning it over, to reading the label - to pinpoint issues and fine-tune designs for maximum impact.
Channel Insights & In-Store Performance
Strengthen your category strategy with our channel-wide exploratory insights.
Our insights help you make category-level decisions, uncover unforeseen synergies and shopper behavior patterns, and support impactful channel development and retailer partnerships.
Discover category performance, basket affinities, conversion and leakage triggers, category purchase decision hierarchy maps, and more.
Channel Insights & In-Store Performance
Strengthen your category strategy with our channel-wide exploratory insights.
Our insights help you make category-level decisions, uncover unforeseen synergies and shopper behavior patterns, and support impactful channel development and retailer partnerships.
Discover category performance, basket affinities, conversion and leakage triggers, category purchase decision hierarchy maps, and more.
Shopper Experience : Our Offerings
Heatmap Trends
Gain insight by walking in your shoppers’ shoes and understanding the sequential journey of their trip.
With our AI-powered heatmaps, you can visually identify areas of high and low exposure throughout the entire store, and engagement levels in the aisle itself.
Identify how shoppers navigate the store and reach a given category on a typical store layout, and where the pockets of high engagement are located within the aisle.
Channel Insights & In-Store Performance
Strengthen your category strategy with our channel-wide exploratory insights.
Our insights help you make category-level decisions, uncover unforeseen synergies and shopper behavior patterns, and support impactful channel development and retailer partnerships.
Discover category performance, basket affinities, conversion and leakage triggers, category purchase decision hierarchy maps, and more.
Channel Insights & In-Store Performance
Strengthen your category strategy with our channel-wide exploratory insights.
Our insights help you make category-level decisions, uncover unforeseen synergies and shopper behavior patterns, and support impactful channel development and retailer partnerships.
Discover category performance, basket affinities, conversion and leakage triggers, category purchase decision hierarchy maps, and more.